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Oli Madgett

Oli Madgett

CEO & Co-Founder | Platfarm

McLaren Vale, South Australia

Oli Madgett is the CEO and Co-Founder of Platfarm. Oli became a grape grower in South Australia’s McLaren Vale six years ago, after previously co-founding the award-winning Facebook games developer WeR Interactive. He started Platfarm out of the frustration of not being able to easily and cost effectively adopt precision agriculture on his vineyard.


Oli helps to run the Adelaide AgTech Meetup, which brings together a community of over a thousand farmers, students, developers, agritech professionals and startups, to help build up a collaborative AgTech ecosystem in South Australia.


He’s also a member of the AgriFutures Ignite Panel and has an extensive history in the digital and IT space in South Australia and overseas too, where he’s become known for his entrepreneurial, creative and collaborative flair – coupled with a willingness to help others and raise the collective power of our agritech ecosystem.


FLINTpro and environmental data tech

In a time where natural capital accounting is becoming hugely important in addressing the challenges of climate change, FLINTpro’s software simplifies data presentation and empowers policymakers, business leaders, and investors to take action.

16 Apr 2021
35 min listen