Future

“I hope to see Australian food and fibre develop a robust branding strategy and be able to tell a story that celebrates Australian produce and the contribution of the proud Australian farming families when competing in the international markets.”

Sam can be described as an agricultural enthusiast and young industry trailblazer who has one aim - to showcase where Australian food and fibre comes from, who makes it and how it's made.

“I’m committed to demonstrating leadership to positively impact farmer mental health, so that they may continue to farm into the future.”

“I envision the agriculture industry to be the industry that future generations aspire to work in, create innovations for and work collectively to help optimise the industry.”