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Grassroots Series session four: The art of empathy

What is empathy and why is it important in helping you build and scale your business? Join Jane Cockburn of Kairos Now in this Grassroots Series session to equip you with the tools to apply to your own conversations with customers.

Future
8 Mar 2021
52 min

Grassroots Series session three: Getting tight with farmers

What are the best ways to connect with growers and agronomists to pressure test your product or business idea? IntellectAg’s Brooke Sauer delves into the do’s and don’ts in this session of the Grassroots Series virtual session.

Farm
8 Mar 2021
52 min

Grassroots Series session two: Don't skip the legal stuff

The legalities of launching a startup can be challenging, but skipping them isn’t an option. This session of the Grassroots Series provides founders with a step-by-step guide to building a solid foundation for their business, where you’ll learn about the common legal mistakes made by early stage companies, how to avoid them and what to do instead.

Future
8 Mar 2021
1hr 4min watch

Grassroots Series session one: Are you solving a real problem?

How do you commercialise an idea that’s meeting a real market need? Cicada Innovations’ CEO Sally-Ann Williams does a deep dive with Dr Dharmica Mistry, Olympia Yarger and Dale Schilling, about their first steps on the startup journey. Together they’ll provide founders with a basic framework to test and validate their technology, along with tips and tricks to avoid the common pitfalls.

Future
8 Mar 2021
1hr 10min watch

How on-farm benchmarking datasets will drive the value of agriculture

The home-grown tool, FarmSimple, designed by software engineers and broadacre farmers in NSW’s Croppa Creek, is empowering producers with full visibility of their data cycle. “We can drive out of the paddock finishing harvest and already have 95% of this benchmarking process done,” said FarmSimple Co-Founder, Lee Coleman.

Farm
25 Feb 2021
6 min read

Stuart Austin: Data pays off in global carbon credit deal

Wilmot Cattle Co’s pioneering carbon credit deal with Microsoft has caught the attention of farmers, investors, corporates and everyone in between – proving that carbon farming can in fact be profitable, when measured. Stuart Austin shares his advice for others seeking to monetise their natural capital and reduce risk.

Farm
25 Feb 2021
34 min listen
irrigated field

Intangible assets: How to value your company's secret sauce

To paint a rich picture of the largely unknown world of intangible assets, we dive deep into conversation with EverEdge Assets Managing Director, Michael Masterson, Tim Hyde, CEO and Founding Director of Swan Systems and Massimo Garbuio, Associate Professor of Sydney University’s Business School to explore the risks, rewards and real-life viewpoints.

Future
10 Feb 2021
18 min listen

growAG. set to launch!

Explore a world of agrifood innovation opportunities in Australia.

growAG. connects Australian inventors, world leading research, unique technologies, commercialisation opportunities and collaborators to the world.

Visit growAG.