#Agriculture innovation

The price of fresh food and how the profits are shared along the supply chain from producer to check-out is under scrutiny, in both parliamentary and ACCC inquiries, in the media, and around the dinner table.
But how can fresh food producers pivot business models to get better outcomes? And what role does technology play in unlocking opportunities throughout the supply chain?

Leading entrepreneurs will share personal and business experiences at AgriFutures evoke^AG. 2024, as well as the successes – and the challenges – they’ve seen firsthand with the convergence of cultural Intellectual Property and western innovation.

Things couldn’t get much warmer in the Southern Hemisphere and that can only mean one thing – AgriFutures evoke^AG. 2024 is firing up for the fourth year. Are you heading west in less than two weeks? We’ve put together a list of must-dos to help you squeeze every drop out of evoke^AG. 2024.

Carbon Sync, is on a mission to redefine agriculture in Western Australia. Founder and CEO Louise Edmonds explains why flexible, adaptable soil carbon projects are the way of the future – de-risking not just farm businesses, but farming itself.

Dyson doesn’t usually spring to mind when you think of agriculture. With its argument starting flatpacks, Ikea doesn’t either. And Justin Timberlake? Didn’t see that coming. Yet some of the most recognised names in business and entertainment have invested in agriculture, either for personal passion, environmental causes, profit – or all three. Meet nine brands, celebrities and businesses you wouldn't expect to have ventures in agriculture but do.

Eitan Dan tells us he’s a Gemini – and that means he loves change. Whether it’s a new career, a move halfway across the world, or a pivot in direction for farming technology. Eitan is the Managing Director of CropX New Zealand and has previously led mega projects in intelligence and for homeland security, as well as serving as a Lieutenant Colonel of Israel Defence Forces. He shares the highs for CropX since they exhibited in Startup Alley at AgriFutures evoke^AG. 2023, his thoughts ahead of appearing in the new Scaleup Station at evoke^AG. 2024, and why the little things matter – like farmers and their big fingers.

Rising fuel costs and the growing momentum towards net zero emissions are putting renewable energy sources on the radar for Australia’s diesel-dependant farmers.

Australian agribusiness has seen significant growth over the past few years reaching $75B in output last year.

Finding world-leading research, technologies and commercialisation opportunities in one easy-to-use location, has always been a challenge – until grow^AG.

Australia has the third largest marine area in the world and the ‘blue economy’ already contributes more than $81 billion* to the nation’s bottom line. And like land-based agriculture, there’s increasing pressure for the sustainable use of ocean resources for economic growth and to produce food and energy, while conserving the ecosystem.

A thriving ecosystem of AgTech hubs featuring start-up advice for entrepreneurs, technology testbeds, and demonstration farms is ensuring South Australia builds a strong reputation as a global leader in AgTech. Off the back of evoke^AG. 2023 Dr Ben Baghurst explains why South Australia is the “state of Innovation”.

Developing innovative solutions and technology to make agriculture easier, more profitable, or sustainable is one thing, but getting farmers to use it is often a challenge. A new initiative by Farmers2Founders (F2F), is focused on breaking down the critical barriers to agtech adoption by putting the farmer first, building connections and removing some of the risk.