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How on-farm benchmarking datasets will drive the value of agriculture

The home-grown tool, FarmSimple, designed by software engineers and broadacre farmers in NSW’s Croppa Creek, is empowering producers with full visibility of their data cycle. “We can drive out of the paddock finishing harvest and already have 95% of this benchmarking process done,” said FarmSimple Co-Founder, Lee Coleman.

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25 Feb 2021
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